For 7–10 figure brands outgrowing acquisition-only growth

Make repeat revenue your next growth engine.

We find the most expensive gap between the first purchase and the next, show you what it is worth, and give you the right level of strategy or execution to close it.

Find my biggest retention gap →See the six ways we help ↓

Experience: 8+ years
Built for: 7–10 figure brands
Model: Strategy + execution
Ownership: Senior-led

Find the right fix faster

Which retention problem is costing you growth?

Choose the sentence closest to what is happening now. We'll point you to the smallest scope capable of fixing it.

Choose your level of support

Get the retention help your brand actually needs.

Start with a focused diagnosis, hand us email and SMS end to end, or install the system inside your team. Every option is senior-led and measured against repeat revenue.

Find the retention leak

Lifecycle Strategy

See exactly where repeat revenue is leaking before you invest in more production. We map every decision between the first order and the next against your actual customer data, value each gap, and give your team a build order grounded in return.

AcquisitionFirst orderLifecycleRepeatEvery stage gets a number.

Choose this when

Brands acquiring customers successfully but leaving the second purchase to chance. Especially valuable when email is active, yet repeat rate and customer value are flat.

See everything included +

Full lifecycle map: acquisition → first purchase → second purchase → advocacy
Cohort and repeat-purchase analysis against your real order data
Segmentation architecture built on behaviour, not guesswork
Offer and incentive framework – what to give, to whom, and when
Revenue model showing what each fixed stage is worth
90-day execution roadmap, sequenced by return

One-time engagement · 3–4 weeks · Yours to keepStart here

Choose how much we own

Email Marketing

Choose full channel ownership, strategy + implementation alongside your existing copywriter and designer, or strategy only – one of our most popular packages. In every model, one senior retention lead owns the plan, priorities, testing, and revenue accountability.

Basis Surf promotional email designed by Banyan Agency

Clevr Blends subscription email designed by Banyan Agency

Project Life reactivation email designed by Banyan Agency

Real client work · Cropped at the first meaningful frame

Choose this when

Brands that need senior email ownership without forcing a one-size-fits-all agency model. We can become the team, strengthen the team, or lead the strategy.

See everything included +

Full-service strategy, copy, design, build, segmentation, and reporting
Strategy + implementation with your existing copywriter and designer
Strategy-only leadership for capable in-house teams
The core flows every ecommerce brand needs, built to the IMPACT method
Ongoing campaign management – unlimited sends, no per-email pricing
Segmentation, suppression and deliverability management
A/B testing programme with documented findings
Reporting that ties to revenue, not opens

6-month minimum · Full-service, collaborative, or strategy-onlyStart here

Protect intent. Grow revenue.

SMS Marketing

Turn your highest-intent channel into a retention asset, not a discount feed. We build behaviour-triggered SMS around purchase timing and customer intent, coordinate it with email, and protect the consent and list health the channel depends on.

Clevr BlendsExample replenishment sequence

Day 24 · Matcha buyers · Email not converted

Running low on Matcha SuperLatte? We saved your usual so your next morning routine doesn't miss a beat.

Yes – add it to my next order.

Done. Your Matcha is scheduled for Tuesday. Manage your order anytime: clevr.com/order

Triggered by real purchase timingSuppressed after conversion

Choose this when

Brands with an engaged list and a clear repeat-purchase window, or brands whose current SMS strategy is mostly broad blasts, discounts, and rising opt-outs.

See everything included +

List growth strategy and compliant opt-in architecture
Cross-channel sequencing so email and SMS stop competing
Conversational flows for cart, browse, and post-purchase
Campaign calendar with frequency caps that protect the list
TCPA / CASL compliance review
Revenue and list-health reporting

Standalone or coordinated with emailStart here

See what is costing you

Retention Audit

Stop guessing whether a busy send calendar equals real growth. We review every flow, campaign, segment, deliverability signal, and repeat-purchase path, then rank the gaps by likely revenue impact and effort to fix.

Illustrative audit outputRevenue priority

Three gaps are costing repeat revenue.

The bars show relative opportunity, not vanity scores.

Fix firstPost-purchase gapNo education between delivery and replenishment.

Highest

Build nextLapsed-buyer pathNo win-back after the expected purchase window.

Meaningful

TightenEmail + SMS overlapBoth channels compete for the same conversion.

Lower

You leave knowing what to fix, why, and in what order.

Choose this when

Brands with an in-house team or agency that want an independent senior answer: what is working, what is overstated, and what should be fixed first.

See everything included +

Teardown of every live flow and recent campaign
Deliverability and list-health diagnostic
Benchmarking against brands at your revenue tier
Revenue-at-risk and revenue-available estimates
Prioritised fix list with effort-to-return scoring
Recorded walkthrough with the strategist who ran it

2 weeks · Fixed fee · Credited against a retainer if you engageStart here

Install senior capability

Team Training

Give your team the operating system behind stronger retention work. We train against your real account, turn our frameworks into usable SOPs, and stay close enough to make sure the new standard survives after the workshop.

WORKSHOPLifecycle planningLive · Recorded · Yours

PLAYBOOKThe IMPACT methodTemplates · SOPs · QA

ADVISORYSenior oversightAsk · Apply · Improve

Choose this when

Capable teams ready to stop rebuilding the process every month and start making faster, more confident lifecycle decisions.

See everything included +

Live workshops tailored to your stack and your team
The IMPACT method documented as internal SOPs
Copy, design and QA templates your team keeps
Campaign planning and calendar process
Recorded sessions for onboarding future hires
Optional monthly advisory retainer

Custom scope · Half-day to multi-week programmesStart here

Get the senior answer

Strategic Consultation

Bring the one lifecycle decision that cannot wait. In one focused hour with Shlesha, you will pressure-test the problem, identify the highest-leverage move, and leave with a written roadmap your team can execute immediately.

STRATEGIC CONSULTATIONOne hour.
Your agenda.

Diagnose the problem
Name the highest-leverage move
Leave with the roadmap

$750 USD · NO PITCH

Choose this when

Founders and teams facing a high-stakes retention choice without needing a full audit or retainer.

Investment$750 USD

See everything included +

60 minutes, agenda set by you
Written action plan you keep
Full session recording
Direct answers, no pitch

One-time · Booked directlyStart here

Frequently asked questions

The ones you were going to ask.

If yours isn't here, just ask. We answer directly.

How is this different from every other Klaviyo agency?+

Most email agencies sell production – a number of emails per month. We sell the strategy layer above it. Before we write anything we build a lifecycle map priced against your own order data, so the build order is determined by what each fix is worth rather than by what's quickest to ship. Email and SMS are how the strategy gets delivered; they aren't the product.

What size brand do you work with?+

Our retainer work fits brands past roughly $1M a year – far enough beyond product-market fit that segmentation and cohort analysis produce real signal rather than noise. From there, we work with established brands through ten figures. Earlier-stage brands are usually better served by the strategic consultation or the retention audit.

How quickly do we see results?+

Flow revenue typically moves within the first 30–60 days because the fixes are structural. The Unstuck Box went from 4.72% to 19.56% of revenue in month one. Compounding gains – segmentation maturity, testing findings, lifecycle depth – build over six to twelve months.

What does it cost?+

The strategic consultation is $750 USD. Retention audits are a fixed fee, credited back if you move to a retainer. Monthly management is priced against scope and starts with a six-month commitment, because meaningful lifecycle work can't be proven in ninety days. We'll give you a real number on the first call.

We already have an in-house email person. Does that change things?+

Often for the better. Plenty of our best engagements are strategy and oversight while an internal team executes – or training, so your team runs the IMPACT method themselves. If you have capable people who lack a senior strategic layer, that's exactly the gap we fill.

Do you work with our platform?+

Klaviyo is where most of our work lives and where our benchmarks come from. We also work across Attentive, Postscript, and comparable stacks. If you're on something unusual, ask – the strategy transfers even when the tooling doesn't.

Who actually does the work?+

Every account has a named senior strategist who owns the model and stays with it for the life of the engagement – not a pitch-call cameo who hands you to a junior in month two. Execution runs through specialist copywriters, designers, and lifecycle operators. You'll know exactly who is on your account before you sign anything.

What if it doesn't work?+

We'll have told you on the first call. The teardown is genuinely diagnostic – if your list is too small, your margins won't carry the retainer, or your problem is really an acquisition or product problem, we'll say so and point you somewhere better. Taking a client we can't move is bad business for both of us.